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Date:         Fri, 2 Jun 2000 20:03:10 -0400
Reply-To:     "Horace K. Sawyer" <firestream@MINDSPRING.COM>
Sender:       Vanagon Mailing List <vanagon@gerry.vanagon.com>
From:         "Horace K. Sawyer" <firestream@MINDSPRING.COM>
Subject:      Re: (slightly off topic) stupid, sprawl-inducing car ads,
              VW Campers,              was: Car commentary
Comments: To: Matthew Bulley <gmbulley@BULLEY-HEWLETT.COM>
In-Reply-To:  <01BFCCBA.09A73680@mbulley.vtc.csc.com>
Content-Type: text/plain; charset="us-ascii"

BRAVO!

or in southern dialect:

"OH HAIL, YEAH!!!"

H of K Esq.

At 05:43 PM 6/2/00 -0400, Matthew Bulley wrote: >Stu-- > >Don't even get me started on the disingenuous auto ads. SUV ads are the >worst... like Nissan's half-witted "Cricket " ad, showing a bunch of >sports-dullards, "harmlessly" tearing tire-trenches in a green space, using >their Nissan Asthma-Makers to play polo to The Who's "We Won't Get Fooled >Again". Ironic. > >Another few more years of tailpipe & tire crap from these vehicles, and >they will need an oxygen mask just to climb into their asinine conveyances. >Now who got fooled? ...like that $30k vehicle is EVER going to do >anything more than putter at 20 mph along the blazing asphalt. Bah! > >In the interest of not being hypocritical, we own a self-contained VW >Westfalia Camper, which is relatively large, and gets relatively poor >mileage (20 mpg). The difference: it comes out of the barn only when we go >camping, about once a month. I haven't driven a car in three weeks, which >is now typical. My daily transport now has laces. Urbanism in Mount Olive >is working... > >As for the ads... I often imagine a Vanagon Camper ad in parody of >the ludicrous SUV ads: A couple of SUV blockheads are tearing around in >the forest until they get to a clearing by a pristine lake. They are >followed a bit more civilly by two families in VW Westfalias. The SUV >dullards are whooping it up until the VW Campers pull up... > >Looking across the peaceful lake, at the fading afternoon sun, one SUV >driving moron calls to the other: "Now what... (are we to do for an >encore)?" > >"Go home, I guess..." the second SUV driving moron says, since their >colossal gas-guzzlers can't do anything more than get them to and from >places. As the SUV's fade from view, the VW Campers, with their retractable >tops raised, show kids playing cards on the upper bunks, Moms relaxing and >reaching for a cold one from the fridge, while Dads stirs up some supper on >the stove. > >As the sun sets over the lake, they are whooping it up like the SUV folks >were...now back to your regularly scheduled program. Have a great weekend. > >G. Matthew Bulley >Bulley-Hewlett >Corporate Communications Counselors >www.bulley-hewlett.com >Mount Olive, NC USA >877.658.1278 tollfree > >If you received a small "winmail.dat" file with this message, my apologies. >Microsoft thinks that everyone should receive this stupid 'instructions' >file with a mail message, whether you use Outlook97 or not. I have done my >darndest to shut it off, but may have failed. As my punishment, I am going >back to work now. > > >-----Original Message----- >From: Sirota, Stuart [SMTP:SirotaS@PBWORLD.COM] >Sent: Friday, June 02, 2000 3:09 PM >To: CNU@LSV.UKY.EDU >Subject: Re: Car commentary w/ passing allusion to sprawl...Grist >Magazine...19may00 > >> Cars were equated with freedom, and ads of the period showed happy >vacationing > families riding in roomy sedans, with the uncrowded >interstate >stretching out in >> front of them. > >.and little has changed since then. There's a new commercial out now for >the new GM credit card that has my vote for "Most Infuriating and >Misleading >TV Ad of the Year". The song, "Our Day Will Come" plays in the background >while a young professional man and woman commuting on a metro train stare >longingly at a red convertible Camaro driving along side them on a parallel >freeway. There's not one other car on the road with the convertible as it >free flows down the highway. Like that happens during rush hour every day! >But what kills me is that the general public doesn't see the absurdity of >this ad and this helps reinforce the perception of "mass transit is for the >less fortunate". > >A savvy transit agency marketing person should produce a parody of this >commercial by showing young attractive people on the Metro flirting or just >relaxing and socializing while traffic on the parallel highway is stuck at >a >crawl. Then cut to the couple in the car as they look enviously at the >train >as it blows by. > >Stu Sirota


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