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Date:         Sun, 13 Aug 2000 21:34:23 -0700
Reply-To:     Karl Wolz <wolzphoto@worldnet.att.net>
Sender:       Vanagon Mailing List <vanagon@gerry.vanagon.com>
From:         Karl Wolz <wolzphoto@worldnet.att.net>
Subject:      Re: List Stickers Opinion
Comments: To: Bill Davidson <wdavidson@thegrid.net>

I'm certainly not taking this personally, but did feel the need to make a simple observation. That being that when the stickers were initially offered for sale, it was noted that the blue stickers are not very visible, but a nice low-key sort of thing for those who don't want to shout, while for those who wanted to be NOTICED, the yellow stickers were considerably more visible. The whites fall somewhere between. My wife's van has the yellow stickers, and I can see them from a good quarter mile, and possible farther. If I were to take the larger of the stickers and put it in front of her rear view mirror, I wouldn't be surprised if I could make it out from a half mile away.

Thanks for the nice words about our work, by the way.

Karl Wolz ----- Original Message ----- From: "Bill Davidson" <wdavidson@thegrid.net> To: <vanagon@GERRY.VANAGON.COM> Sent: Sunday, August 13, 2000 1:28 PM Subject: List Stickers Opinion

> Volks, > > At the risk of being lynched, I have an observation/suggestion on how to > improve the stickers (gulp). > > But first I want to thank Karl Wolz for his great effort in producing and > mailing the stickers out to us... as well as thank the entire list committee > and the artist (forgot his name)... a good group effort. > > I like the stickers. I put them on my Van today, and it's nice to be showing > that I am a member of the list community... And nice the think that soon I > will spot the rest of you out on the road. > > But this spotting you all is what has me concerned. After installing my > stickers, I noticed that they aren't real noticeable.... seems like this was > one of the main selection criteria for voting on the stickers.... oh well, > just cuz the most people vote for something doesn't mean things will turn > out the way you expect.... (remember Nixon?).... :( > > Anyway, not to disparage the stickers because I do think they look good... > nice clean design that does represent what we are all about... but they just > don't stand out. > > I think the reasons for this are two fold: first, the lines are not bold, > and second, there is no background color; the background is clear.... this > see through effect allows what ever is behind the sticker to distract the > eye.... for instance, I put my large blue sticker on the upper left corner > of my rear window... but the busyness of the curtains on the inside of the > window distract and from the sticker design. > > So my solution was to cut a piece of white paper the same shape about 1/2 > inch bigger than the sticker and tape it onto the inside of the rear window > right behind the sticker. The white contrasts with the blue of the sticker > lines and makes it pop... MUCH more noticeable. > > This is pretty much the same idea as why I choose to use the small white > sticker in the lower left corner of the front windshield... the white > contrast with the black of my dash.... > > Still, even with the contrast that I was able to achieve with the above > solutions... it seems to me the sticker could be MUCH more visible at a > distance (like on coming traffic or across a parking lot). > > An example of what I'm thinking of is the scuba diving sticker... red > rectangle with a white slash... very visible for a long distance. > > So my suggestion:::: (gulp, this is where I get lynched)... > > Use the same sticker design with a bright and contrasting background. For > instance, blue design and bright orange background... (of course other color > combinations are possible, but as highway crews and the Coast Guard have > found, colors like red and orange are the most eye catching)... > > With colors like this the larger format of the stickers would not be > necessary... the smaller one with a bright orange background would be just > as noticeable as the scuba diving sticker. > > Of course, the stickers are done and on the vans... and who wants to go > through all that again???... > > Well, if you want to try it anyway, just get some orange paper, cut it the > shape of the sticker, and tape it on the inside of the window behind the > sticker... who knows, you might start a trend... and who knows, the list > members may like it enough that they request it when the next bunch of > stickers are made up.... > > my 2 1/2 cents... just had to get it off my chest :) > > And, please, those of you who worked on the stickers... please don't take > this as personal criticism... I think you did a great job! > > Bill >


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