Date: Wed, 30 Aug 2000 08:44:15 -0500
Reply-To: Matthew Libby & Denise DeWolfe <matandded@NETWAY.COM>
Sender: Vanagon Mailing List <vanagon@gerry.vanagon.com>
From: Matthew Libby & Denise DeWolfe <matandded@NETWAY.COM>
Subject: Re: FW: Offensive Nissan ad triggers complaints to stations, FTC,
Attorney's General
Content-Type: text/plain; charset=us-ascii
It is just a LITTLE bit of a stretch to say that this commercial
supports road rage...
Pat Dooley wrote:
>
> Yes, he can be serious.
>
> In Tampa, we hear of road rage related injuries and deaths about once a
> week.
> Serious enough for you?
>
> >
> > COME ON! You cannot be serious. Are there not better wastes of
> > time...?
> >
> > Bulley wrote:
> > >
> > > VW friends-
> > >
> > > I am yet again in "No Mail" mode on the lists...
> > >
> > > However, I know most of you are irked by aggressive driving.
> > Here is a bit
> > > you may want to take action on in your home town/state. You be
> > the judge.
> > >
> > > Peace,
> > >
> > > G. Matthew Bulley, Principal Consultant
> > > Bulley-Hewlett Corporate Communications
> > > Mount Olive, NC USA
> > > 877.658.1278 Tollfree
> > > www.bulley-hewlett.com
> > >
> > > -----Original Message-----
> > > From: Bulley [SMTP:gmbulley@bulley-hewlett.com]
> > > Sent: Tuesday, August 29, 2000 10:59 AM
> > > To: 'webmaster@www.nissan-usa.com'
> > > Cc: 'pednet@flora.ottawa.on.ca';
> > > Subject: Offensive Nissan ad triggers complaints to
> > stations, FTC,
> > > Attorney's General
> > >
> > > Dear Nissan Motors Corp.-
> > >
> > > TV stations nationwide are currently airing your commercial for the 2001
> > > Nissan Frontier pickup truck. It ends with these words by Nissan Chief
> > > Designer Jerry Hirschberg: "The new Frontier makes a statement.
> > "I believe
> > > what it says is: 'Get out of my way!'"
> > > That is an outrage. There is enough implicit encouragement of aggressive
> > > driving in society; your ad crosses the line. Your ad is an explicit
> > > approval from Nissan Motors Corp. of aggressive driving. Your
> > ad (and the
> > > visual design of the vehicle) implies, "The Frontier is for the
> > driver who
> > > thinks other people's safety is secondary in importance to his
> > own needs or
> > > desires. We at Nissan like this driver. We build cars for him
> > to live out
> > > this belief."
> > > Today, complaints have been filed (by concerned citizens like
> > myself) with
> > > the Federal Trade Commission in regard to this ad. Following
> > this note, I
> > > will lodge a complaint with Mike Easley, the state attorney general of
> > > North Carolina. Further, each station that airs the ad is being targeted
> > > for similar complaints. I am a member of internet news groups that are
> > > rapidly circulating information regarding your ad, including
> > steps citizens
> > > can take against Nissan and the stations airing the ad.
> > > I would respectfully ask that you pull this and apologize to
> > the American
> > > public for Nissan Motors Corporation's serious misdeed.
> > >
> > > G. Matthew Bulley, Principal Consultant
> > > Bulley-Hewlett Corporate Communications
> > > Mount Olive, NC USA
> > > 919.658.1278 Direct
> > > www.bulley-hewlett.com
> >
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