Date:         Tue, 26 Feb 2008 21:06:35 -0500
Reply-To:     BJ Feddish <bfeddish@NETREACH.NET>
Sender:       Vanagon Mailing List <vanagon@gerry.vanagon.com>
From:         BJ Feddish <bfeddish@NETREACH.NET>
Subject:      Re: Letter to VW
Comments: To: craig cowan <phishman068@gmail.com>
In-Reply-To:  <d1ea9acf0802261752p579e72d5tf9a4dfb20eb76c58@mail.gmail.com>
Content-Type: text/plain; charset="US-ASCII"

>> I always hear that "theres no market for it" or "we're catering
exclusively to a younger generation now". Well, the generation they'd be
catering to grew up as the children of the VW busses. And who's to say there
isn't an even younger generation out there.....
A generation that never grew up with VW busses.....

Maybe it's time I write them a letter....<<



That was in my letter. I wrote to the CEO of VW after hearing his speech and
one of the things he says is (I'm paraphrasing)  "Loyal VW owners remember
of days gone by camping in their VW buses.". I wrote back saying we are
STILL camping in those VW buses and we are duct taping them together to do
so.  Every kid in their 20's today recognizes my van as a Westfalia.  I get
compliments all the time when I drive it. If they marketed something
inexpensive and showed twentysomething mountain bike riders hauling their
bikes up the mountain, riding, eating diner around the campfire THEN poping
the top to stay the night I think they'd sell plenty of these things.



I'm not older than my buses but I'm too young to have ever afforded a new VW
camper off the lot.  When we bought my wife's Jetta back in '92 for $12K
there was a burgundy Westfalia for $23K in the showroom.  I kept thinking
"who can afford this thing?". :-)



Bryan