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Date:         Tue, 2 Dec 2008 23:45:07 -0800
Reply-To:     Matt Drew <t3vanagon@GMAIL.COM>
Sender:       Vanagon Mailing List <vanagon@gerry.vanagon.com>
From:         Matt Drew <t3vanagon@GMAIL.COM>
Subject:      Re: video: Making of a Vanagon
Comments: To: Scott Daniel - Turbovans <scottdaniel@turbovans.com>
In-Reply-To:  <04f501c954bc$7db0bf90$6701a8c0@PROSPERITY>
Content-Type: text/plain; charset=ISO-8859-1

> VW could do that if they'd wake up a little. > > Scott, you hit the nail on the head.

From the perspective of an advertising professional with a background in retail automotive, VW is REALLY missing the mark here, and the extent to which they have historically flagrantly under-served this key target demographic (especially when they have products that speak directly to them) honestly has always astonished me....

But at least now they have Brooke Shields spouting some nonsense about getting pregnant so that couples can justify the purchase of their new Dodge Caravan.

IMHO, of course . . . :o)

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