Ignore that man behind the curtain! Sam Scholten wrote: > > Sorry to ressurect a dead thread, but I'm in nomail mode and surfed the > archives... > > When VW pounces, look out! Remember the Absolut VW guy? He got > threatened with litigation. His tirade on the website, something to the > effect of "VW used to appreciate this fan-club stuff but doesn't > anymore" reminded me of something I read in Alternative Press, a glossy > rock monthly. > > The article was about indie-rock bands who are desperate and "sell out" > their songs to car ads. The main focus was WV, who used songs by > Velocity Girl and like bands to appeal to Gen-X folks who are my age > (and presumably have the $$$ to make payments on a new Jetta). The whole > idea is because VWoA wanted to "relaunch the VW nameplate in America" > and to shed the image of WV as "the Beetle and hippies driving its > vans." The gist was that VWoA wanted to reinvent itself completely. > > In short, the days of the Nordhoff VW are long gone, never to rturn. > Perhaps the owner-appreciative days are, too. > > Sam > > (304) 744-8773 > http://listen.to/howl |
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